NewsGator Daily: eWeek Enterprise RSS Cover Story

In the world of enterprise software, one of the ways you know that your category has hit primetime is when the big IT trade magazines start to cover it in a significant way. That is what is currently happening in 2007 with Enterprise RSS and NewsGator Enterprise Server (NGES), Two weeks ago, NGES won an award from InfoWorld as one of its 2007 Technologies of the Year. Now, eWeek has a cover story about Enterprise RSS, which you can read here.

In the Reasons, Results, Risks: RSS in the Enterprise article, three of our customers- Proctor and Gamble, Spencer Stuart and Dykema, are quoted extensively describing the benefits they receive from NGES and the business value that it creates for their organizations. While the article as a whole focuses on Enterprise RSS, only NewsGator customers are included, a testament to our overwhelming leadership postion in the market.

Oliver Young, a Forrester analyst covering Enterprise 2.0 technologies, also believes that the space is poised to explode as he notes, "Even though it's a consumer-driven technology it may have more benefit for a company than for an individual user. It helps streamline existing forms of communication, so a company will see benefits right away. It can mean more efficient use of e-mail. It's geared toward timeliness and what needs more, or less, attention. RSS can really drive benefit that way."

The story also has a nice sidebar from Jim Rapoza from eWeek labs about how easy it is to create RSS feeds and the latter part of the main story talks about how traditional enterprise systems such as ERP, CRM and BI applications as well as portal and content management systems are all (or will soon be)publishing in RSS and how this will further drive adoption.

Technorati Tags: enterprise+rss, rss, NewsGator, eWeek