NewsGator Powers Branded RSS Aggregator for Newsweek

Yesterday, we announced that Newsweek, one of the country's leading weekly news magazines had launched a privately-branded RSS aggregator through NewsGator Private Label Hosted Solution.  The site has been in public beta for several days, and we're seeing a large contingent of their readers using the service on a daily basis.  We host private label readers for a number of publishers, media companies, and content providers, and each one has a slightly different twist in terms of the interface they provide to site visitors.  Newsweek is no exception.  They have a very simple and clean look and feel, and it takes only one a few clicks to add feeds to the personalized reader.  There's no sign-up process, an account is created the first time you access the application and if your computer allows cookies, you don't have to sign-in each time you return.

Newsweek has made it incredibly easy for their readers to get a wider range of content in a highly personalied, easy to use format.  Newsweek benefits by having a stickier site and more opportunities to display ads. Check out their aggregator for yourself by going to http://headlines.newsweek.com/NGWhiteLabel/Sites/NWk/reader.aspx?feedid=406450&cnt=4.  Watch this space for more announcements about how other publishers, media companies and content providers are offering privately-branded RSS aggregators on their sites.

Online News Aggregators with a European Twist

This morning we announced the availability of localized versions of NewsGator Online for five Western European countries- Germany, the Netherlands, Italy, Spain and Belgium.  Through our partnership with VNU, one of the leading European technology media companies, subscribers to the service can get relevant, localized content in their language of choice.  This is a follow-up to our announcement last year of British and French versions of the application.

Although our English-language aggregators have a lot of subscribers from across the pond, their is no substitute for localized content and that's what VNU and NewsGator are delivering.  Not only are we offering feeds in six languages, but we also provide a localized taxonomy and language-specific Editor's Choice, Featured Links and Popular Feeds.

You can sign up for localized versions through the following URLs:

www.newsgator.de
www.newsgator.it
www.newsgator.nl
www.newsgator.be
www.newsgator.com.es